As an entrepreneur, someone building a business, someone learning to market as a professional there is always something new you can learn. You can learn from books, video, audio, or meeting with a mentor, someone who has already been there and done something similar to what you are doing.
The mentor may not need to be in the same field of business. As an example my partner is a retired heating, ventilation and air conditioning (HVAC) trades person that ran his own business with his wife, the business we are working on is an online marketing platform focused on helping people sell as “for sale by owner” the business are very different but I can still learn from his years of experience.
There seem to be a lot of business marketers and educators that promote reading a book a day, a book a week or something like it. I do encourage reading, not that much reading. During building the business that I’m working on I’ve read close to 50 books over a period of about 4 years, not even close to a book a day.
In building your business and developing yourself to be a business leader be very careful to stay focused on the task at hand.
Books can be calming and can help you stay focused, they can give you a glimmer of light in an otherwise dark void of space that can seem hugely overwhelming especially if you are creating a business or product that is new and needs to go through a development process.
Reading can also help you to learn patience for there seem to be a lot of things that need your patience. I’m always waiting for something. Waiting for an email, waiting for the phone to ring. Waiting, waiting, waiting.
Do it, get it done, finished, that’s me. I get a picture in my head, I don’t write it down for later, I don’t put it on my to-do list, I just do it. I break everything down into small manageable pieces that I can finish in one day. Once finished I can take the time to ponder the next piece. This is where I can get back to reading. Why? Because I accomplished what I set out to do for the day.
My goal for the day could take one hour or it could take 14 hours but I only put one thing on my plate at one time. I don’t try to multitask because it divides my focus. Reading will draw my focus back to the problem or issue that I’m processing.
Reading is a very important part of developing yourself as you build your business. Just make sure you are reading with a purpose and reading material that helps you develop.
I don’t know where you are at in your development but do know in reading that people who are wanting to succeed in business, need to first get a desire, then they need to dream and then focus that dream into something that Is achievable. The business usually starts as a big dream that is high in the sky and over time it comes down to a tangible one line or an elevator pitch. So, in one line or two minutes can you describe your business?
I’m getting closer, learning. Learning, learning, developing, refining, redefining, molding and forming your business, and all of the reading and educating will help.
Read on.
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